Samsung has once again raised the bar for smart living with its 2025 launch of Bespoke AI home appliances in India. These appliances are not just stylish—they are intelligent, adaptive, and deeply integrated with your daily routine. Whether it’s cooking, cleaning, or managing your groceries, Samsung’s AI-driven innovations promise to take the hassle out of everyday chores.
Launched on June 25, 2025, the lineup brings together advanced AI, interactive LCD displays, Bixby voice assistance, SmartThings compatibility, and industry-leading Knox security for a truly connected home experience.
🧊 Refrigeration That Thinks for You
Samsung’s AI Home refrigerator is the centerpiece of this smart ecosystem. Available in side-by-side and French-door family hub models, these refrigerators are equipped with 9″ or 32″ touchscreen displays and interior cameras. These built-in cameras can recognize up to 33–37 items, track expiry dates, and suggest recipes based on what you already have stocked.
Want to know what’s inside your fridge while shopping? You can check via the SmartThings app. Need dinner ideas? The fridge can suggest AI-curated meals using available ingredients. You can also stream videos, check the weather, set reminders, or manage your other smart appliances—all without leaving the kitchen.
It’s a perfect fusion of cold storage and smart computing, turning your refrigerator into an active assistant.
🔥 Wall Ovens That Know What You’re Cooking
Cooking is no longer a guessing game with Samsung’s AI wall ovens. These smart ovens use internal cameras to visually identify the food being prepared. Based on the dish, the oven automatically adjusts cooking time, temperature, and mode for optimal results.
The touch display helps you browse recipes, integrates with the fridge to pull ingredient data, and ensures your meals come out perfectly cooked—whether you’re roasting vegetables or baking lasagna. This kind of AI-driven automation helps even amateur cooks feel like seasoned chefs, all with minimal effort.
🧼 Laundry That Adjusts to You
Samsung’s Bespoke AI laundry solutions include washer-dryer combos in vented and ventless formats, along with traditional top-load machines. Each model is equipped with a 7″ LCD display and uses intelligent features like AI OptiWash and AI Dry.
These systems analyze load size, fabric type, and soil level to auto-adjust wash cycles and detergent quantity. You can even complete an entire wash-and-dry cycle in just 68 minutes. For multitaskers, appliances are now interlinked—imagine starting a laundry load from your fridge or getting oven updates on your washer screen.
This deeply interconnected experience exemplifies Samsung’s goal to eliminate inefficiencies and save you time, effort, and resources.
🧹 Vacuuming That Fits Into Your Life
The Bespoke AI Jet Ultra vacuum brings smart automation into your cleaning routine. It features powerful 400 W suction, HEPA filtration for allergy-friendly results, and an impressive 100-minute battery life. One standout feature is its LED display that shows incoming calls and text notifications—meaning you don’t have to miss important alerts while cleaning.
Designed for modern homes, the vacuum is light, quiet, and self-adjusting, making it easy to move from room to room while customizing suction power depending on the floor surface. Whether it’s hardwood, carpet, or tile, the AI Jet Ultra adapts automatically for a deeper clean.
🔗 Seamless Connectivity, Voice Commands, and Enhanced Security
All Bespoke AI appliances are integrated with SmartThings, Samsung’s centralized smart home ecosystem. This connectivity allows users to control appliances through smartphones, tablets, or voice commands via Bixby. From checking fridge contents while shopping to turning on the oven from your bedroom, SmartThings makes home control frictionless.
Security is also a top priority. With built-in Knox protection, your data—from fridge inventory to personalized laundry cycles—is protected by industry-grade encryption.
In addition, Samsung has enhanced Bixby to support more natural, conversational voice interaction. The assistant can now recognize voices, personalize settings, and execute complex routines like “Dinner Mode,” which adjusts lighting, starts cooking, and cues background music.
Accessibility features have also been prioritized. “Accessibility Sync” aligns user interfaces across devices, while “Voice-ID” support—coming soon—will allow personalized responses for each family member.
🤖 The Future: Enter Ballie, the AI Robot
Taking smart living even further, Samsung is preparing to launch Ballie, an AI-powered personal home robot. Ballie will act as a mobile assistant capable of monitoring your home, controlling devices, playing music, making video calls, and sending notifications.
Think of Ballie as a rolling smart hub that follows you, anticipates your needs, and offers a more humanized interaction with your smart home. Integrated with SmartThings, it will serve as the bridge between mobile computing and household intelligence.
🏆 Real-World Experiences and Feedback
During live demonstrations, users were impressed by the ecosystem’s cohesion. A single command could initiate multiple appliances at once. For example, starting the laundry while browsing recipes on the fridge or getting a cooking timer alert on the vacuum’s display.
The ability to multitask across devices, powered by contextual AI, was widely appreciated. However, some potential buyers voiced concerns about long-term reliability, ongoing software support, and the initial cost of setup.
Questions remain about how often these appliances will need software updates, how easily they integrate with third-party systems like Alexa or Google Assistant, and what support exists for older devices. That said, for those already embedded in Samsung’s ecosystem, the transition to full AI automation is both natural and beneficial.
✅ Conclusion: A Step Toward Smarter, Simpler Living
Samsung’s 2025 Bespoke AI appliance lineup signals a bold leap into the future of home automation. These devices are more than just functional tools—they are intelligent companions designed to adapt, learn, and work with you to make everyday life simpler.
With deep integration across devices, a focus on personalization, robust voice control, and leading-edge security, Samsung has positioned itself at the forefront of the smart home revolution.
While premium pricing may make these products less accessible to all, for tech-forward users and families seeking more efficiency, automation, and convenience, the Bespoke AI series offers a compelling case for upgrading.
In an increasingly busy world, Samsung’s message is clear: Let your appliances do the thinking—so you can get back to living.
Samsung India – Official product details & smart appliance features
